EYOEL WORKU SHIFERAW

Retail Executive | Sales Professional

Email | Phone

[email protected]

+251923165512

Addis Ababa, ET

About

Highly accomplished and results-driven Retail Executive with over 3 years of progressive experience in the beer industry, consistently exceeding sales targets and driving revenue growth. Proven leader adept at strategic planning, team management, and leveraging market insights to enhance customer satisfaction and secure new business opportunities. Eager to apply expertise in sales management, relationship building, and data-driven strategy to contribute to a dynamic organization's success.

Work Experience

Retail Executive

Habesha Breweries

Mar 2024 - Present

Addis Ababa, Addis Ababa, ET

Led and managed daily retail operations, driving sales growth and enhancing customer satisfaction for Habesha Breweries.

  • Directed daily operations for a retail team, ensuring strategic alignment with sales objectives and maximizing customer satisfaction.
  • Drove sales growth by developing and implementing effective merchandising strategies, optimizing product visibility and customer engagement.
  • Enhanced customer satisfaction by 25% through implementing best practices in service delivery and proactive feedback mechanisms.
  • Analyzed key performance indicators (KPIs) to identify market growth opportunities and optimize sales enhancement strategies.
  • Conducted regular market research to adapt strategies to industry trends and competitor activities, maintaining competitive advantage.

Sales Promoter

Habesha Breweries

Jan 2022 - Feb 2024

Addis Ababa, Addis Ababa, ET

Promoted beer products, consistently exceeding sales quotas and cultivating strong client relationships for Habesha Breweries.

  • Consistently exceeded monthly sales quotas by an average of 5% through effective prospecting and strategic relationship management.
  • Cultivated strong client relationships, leading to a 25% increase in customer retention rates and fostering repeat business.
  • Conducted market research to proactively identify and capitalize on new business opportunities, expanding market reach.
  • Implemented targeted sales presentations and product demonstrations to effectively communicate value propositions to potential clients.

Education

Accounting And Finance

Unity University

Sep 2017 - Nov 2021

Addis Ababa, Addis Ababa, ET

Certificates

License to Sell

Languages

Amharic , English

Skills

Sales & Business Development

  • Sales Strategy
  • Product Knowledge
  • Sales Technique
  • Negotiation
  • Business Development
  • Market Opportunity Identification

Customer Relations

  • Customer Service
  • Customer Retention
  • Relationship Management
  • Client Cultivation

Leadership & Management

  • Team Leadership
  • Operations Management
  • Strategic Planning
  • Time Management

Data & Analytics

  • Analytical Skills
  • Market Research
  • KPI Analysis
  • Data-Driven Insights

Technical Proficiency

  • Microsoft Office Suite
  • Microsoft Word
  • Microsoft PowerPoint
  • Microsoft Excel

Communication

  • Communication Skills
  • Interpersonal Communication
  • Presentation Skills

Interests

Hobbies

  • Communication
  • Travel
  • Reading books